Negotiating Leases in the Era of Green Building
Managing Risk and Merging Expectations in Pursuit of the Deal
You might wonder why I am selling this guide rather than giving it away. A wise man once said, “you can give a T-shirt away, and it becomes a car wash rag. You can sell that same T-shirt for $15.00, and people will wear it.” I want you to read this guide, which I think is more likely to happen if you spend a few bucks on it than if I gave it away.
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Price: $15.00
You might wonder why I am selling this guide rather than giving it away. A wise man once said, “you can give a T-shirt away, and it becomes a car wash rag. You can sell that same T-shirt for $15.00, and people will wear it.” I want you to read this guide, which I think is more likely to happen if you spend a few bucks on it than if I gave it away.
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